Practice Leader: Marc Potter: Operations Strategy, CEO Auckland & Brisbane

Summary of Areas of Expertise

  • Strategic market identification and execution: understanding who the customer is and what they need
  • Business model transformation for CX, EX excellence, digital enablement; job to be done, best scalable models and cost variablizations, energising the enterprise
  • M&A – pre and post merger optimisation of value: working through the 3 phases of a deal, keeping the focus on strategy realisation
  • Asset optimisation: sustainable life-cycle performance or real and intangible assets

Evidence of Expertise (Conferences spoken at, books/publications written, proprietary IP/methodology, clients worked on)

Marc Potter has over 30 years global experience with a broad range of industries and some of world’s largest listed companies, as well as private equity-backed ventures.  Marc brings a pragmatic view to strategy and value realisation while educating all levels of leadership and management In discovery of best practices, innovative solutions and rapid implementation techniques. Marc works with clients to recognise and generate discontinuities in their markets and business models to capture transformational opportunities.  Marc has developed and refined many frameworks to empower executives and managers to define and solve key business problems and recognise opportunities.

Employment History/Qualifications

Marc is a former Lead Partner at Booz-Allen & Hamilton, achieving  sales records in Australasia across his transport, finance and FMCG client base. Now a global partner with ICG Marc leads the NZ and Brisbane practices and works with a variety of industries.  A Harvard MBA and Industrial Engineer (Dalhousie University) Marc has a grounding in practical business enablement.

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